Fueling Health: The Booming Protein Market

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The protein market is seeing rapid growth, driven by a surge in demand for both animal-based and plant-based protein products. With a rising focus on fitness, muscle recovery, and overall health, consumers are incorporating more protein into their diets. Protein supplements, bars, powders, and shakes have become essential products for athletes and health enthusiasts alike. Moreover, plant-based proteins are gaining traction as more people adopt vegetarian and vegan diets.